The initiative’s benefits for the participating parties (institutions and major companies):
1. To reinforce the positive image of your firm in the field of educational and cultural development in the Arab and Islamic World. This is particularly important since the social responsibility initiatives have become one of the criteria for evaluating corporate performance.
2. Participating in this initiative, as part of practicing social responsibility, entails undertaking an effective social role in various forms the most important of which are:
- To support scientific research and sustainable development in the Arab Islamic World and in the different scientific, economic and social fields.
- To develop solutions and services to guarantee a better life for local, Arab Islamic societies